white rivers | | the space between two letters in a word |
type styles | | aligns flush against the left and right margins of the text block |
runaround | | alignment which fills a shape |
measure | | when a paragraph ends in a single last line at the top of a new column or page |
word spacing | | alignment which flows along a curved or irregular line or shape |
readability | | larger and/or decorative type used to attract attention |
widow | | the space between adjacent words in a string or block of text |
shaped | | line length |
serif | | italic, bold, ALL CAPS, or underlined |
two | | negative space flowing through a paragraph |
display | | easiest color combination background to assure legible type |
justified | | adjusting the letterspace between two adjacent characters of type |
tracking | | how easily a page of text can be read and navigated |
alignment | | alignment most appropriate for short or poetic passages |
leading | | how smooth, rough, or sharp we perceive a surface to be |
asymmetrical | | the space between two consecutive measures of type |
legibility | | display text will be optimal at ______ points or larger |
letterspace | | textual passages longer than a few words |
contoured | | when a paragraph begins with a single first line at the bottom of a column or page |
kerning | | easiest of typefaces to read |
black on white | | text that wraps around graphics or textual elements |
eight twelve | | habits influence navigational tendencies due to this phenomenon |
typographic color | | the ease with which a reader can recognize and differentiate between letterforms |
fourteen | | body text is optimal from _____ to ____ points |
texture | | adjusting the distance between characters in a string or block of text |
body | | maximum preferred number of typefaces in one layout |
orphan | | how text on a page relates to its margin |
reading gravity | | overall tonal value of a block of type on a page |