retailing		a broad concept that includes direct mail, direct selling, online retailing, online retailing, direct-response retailing, and automatic merchandising
atmospherics		stores that sell mainly groceries, but also a wide selection of items in other categories
showrooming		the physical characteristics and amenities that attract customers and satisfy their shopping needs
planned shopping centers		stores that combine carefully defined prduct lines, services, and reputations in attempts to persuade consumers to expend considerable effort to shop at their stores
convenience retailers		stores that appeal to customers by having accessible locations, extended store hours, rapid checkout service, and adequate parking
specialty retailers		when a customer examines and compares products at a store, then buys the product through an online retailer
general merchandise retailers		the activities involved in selling merchandise to consumers
supermarkets		stores that carry a wide variety of product lines stocked in some depth and distinguish themselves from specialty retailers by the large number of product lines they carrry
direct marketing		a group of retail stores designed, coordinated, and marketed to shoppers in a geographic trade area